We are delighted to announce that our expansion in Barcelona, and across Spain, continues at pace with new franchise partner, Jordi Bonich, agreeing a further TRIB3 store in Barcelona.

Previously the Chief Operating Officer for premium fitness operator, Holmes Place, Jordi joins the TRIB3 franchise family in pursuit of a new challenge – he is looking to support TRIB3 in our rapid expansion across Spain, starting with an initial store in the heart of Barcelona.

Jordi says: ‘In my previous role at Holmes Place I watched with interest as TRIB3 continued to expand globally so being able to be part of this journey and drive growth in Spain is a really exciting next step for me. TRIB3 already has a strong footprint and renowned brand in Madrid so I am looking forward to building this momentum further in Barcelona. I anticipate operating several stores across the region given the massive consumer appeal the brand has.’

TRIB3 CEO, Kevin Yates, commented: ‘As business travel opens back up, I am delighted to be able to forge partnerships like this. The brand and demand for our franchise concept is really spiking in Spain, a primary growth region for TRIB3, with further territories secured only recently with a two-store partnership in Girona. As our fourth Madrid location, and a first Barcelona location in Balmes, prepare to open in the next two months, this new partnership is another exciting milestone. Our expansion is really expediting with the leadership and energy of franchise partners like Jordi.’

We expect to open c.20 new stores in Spain over the next twelve months. For anyone interested in franchising with TRIB3 in Spain, and being part of this exciting journey, our dedicated franchise development team will be exhibiting at three Franquishop exhibitions across the next three months, starting with the Valencia expo on 23^rd September 2021. Register here for the show or visit trib3.es/franquicia to request more information.